Unhealthy Food and Beverage Marketing to Children: Possible Implications for Sport

On June 10, 2017, Health Canada launched a public consultation on restricting the marketing of unhealthy foods and beverages to children. The proposed approach aims to protect children from marketing tactics that encourage them to eat unhealthy foods. This is an important issue that could potentially impact the sport sector. Consequently, all sport stakeholders are strongly encouraged to...Read more

Coaching and Social Media

We’ve all been told that social media is a very powerful tool and that we should all be using it, but many have no idea how or what it can do for coaches and their teams. Social media can be used externally, by marketing and creating awareness of your team and internally, with the use of mobile applications for distance coaching, video analysis, or to track stats. Marketing is something everyone...Read more